Why Fresh and Crush Cold-Pressed Oils Are Your Best Choice
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Why Fresh and Crush Cold-Pressed Oils Are Your Best Choice

by Siva subiramoney on Sep 03, 2025
Why Fresh and Crush Cold-Pressed Oils Are Your Best Choice

Introduction

In today’s fast-paced world, choosing the right cooking oil can be overwhelming. Supermarket shelves are stacked with refined oils, but behind their shiny packaging often lie chemical processing, bleaching, and loss of nutrients. Health-conscious families are now seeking alternatives that are pure, natural, and beneficial for the body.

That’s where Fresh and Crush steps in. With a legacy dating back to 1954 in oilseed trading and over six decades of expertise, Fresh and Crush has redefined purity with its marachekku cold-pressed oils in Chennai. These oils, extracted using traditional wooden press methods, retain their natural goodness, rich aroma, and authentic flavor—making them the healthier choice for every household.

 


 

What Makes Fresh and Crush Oils Unique?

Unlike refined oils, Fresh and Crush’s cold-pressed oils are extracted at low temperatures without heat or chemicals. This ensures that the oils:

  • Preserve nutrients like Vitamin E, Omega fatty acids, calcium, magnesium, and antioxidants.

  • Maintain natural flavor and aroma that enhance your cooking experience.

  • Stay pure and chemical-free, keeping your family safe from harmful additives.

  • Follow tradition with marachekku (wooden press) extraction, connecting modern kitchens to age-old wellness practices.

And because Fresh and Crush controls the entire process—from sourcing seeds to bottling oils—you can trust the transparency and quality in every drop.

 


 

Health Benefits of Cold-Pressed Oils

Heart Health & Cholesterol Balance

Fresh and Crush cold-pressed groundnut and sesame oils are rich in unsaturated fats that help reduce “bad” LDL cholesterol while improving “good” HDL cholesterol. This promotes cardiovascular health and reduces long-term risks.

Better Digestion & Gut Support

Unlike heavy refined oils, cold-pressed oils are gentle on the stomach. They aid digestion, improve nutrient absorption, and even relieve constipation when used regularly in cooking.

Anti-Inflammatory Properties

Sesame oil in particular is prized for its anti-inflammatory compounds, which ease joint pain, stiffness, and inflammation. It’s often recommended for Ayurveda massages (abhyanga) to soothe muscles and promote circulation.

Oral Health & Detox

Oil pulling with cold-pressed sesame oil is an age-old practice that strengthens gums, reduces plaque, and promotes overall oral hygiene. Fresh and Crush sesame oil makes this ritual easy to integrate into your daily routine.

 


 

Culinary Delight with Fresh and Crush Oils

Cooking with Fresh and Crush cold-pressed oils doesn’t just make your food healthier—it also makes it taste better.

  • Sesame oil: Perfect for South Indian gravies, chutneys, and oil pulling.

  • Groundnut oil: Ideal for frying, sautéing, and everyday cooking with a rich, nutty flavor.

  • Coconut oil: Excellent for Kerala-style curries, baking, and as a natural hair and skin moisturizer.

Thanks to their higher smoke point and natural antioxidants, these oils are versatile in the kitchen and add authentic flavor to traditional recipes.

 


 

Beyond the Kitchen: Beauty & Wellness

Fresh and Crush oils are more than just cooking companions—they are also holistic wellness allies:

  • Skin Care: Vitamin E-rich sesame and coconut oils hydrate, nourish, and protect against premature aging.

  • Hair Care: Coconut oil strengthens hair roots, while sesame oil combats dandruff and promotes shine.

  • Stress Relief: Regular body massages with warm sesame oil reduce stress, improve sleep, and rejuvenate the body.

 


 

The Fresh and Crush Promise

What sets Fresh and Crush apart from other brands?

  • Legacy of Trust: From 1954’s oilseed trading roots to today’s modern cold-pressed production.

  • Pure & Honest: No refined blends, no chemicals—only wood-pressed purity.

  • Local & Accessible: With stores across Chennai (OMR, West Mambalam, R.A. Puram) and online availability, getting pure oils has never been easier.

  • Beyond Oils: Alongside sesame, coconut, and groundnut oils, Fresh and Crush also offers ghee, butter, and select spices, all crafted with the same care.

 


 

Why Fresh and Crush is Your Best Choice

To summarize, Fresh and Crush cold-pressed oils give you:

  • Pure, chemical-free oils extracted through traditional wooden press methods.

  • Rich nutrients that support heart health, digestion, and overall wellness.

  • Authentic flavor that makes everyday cooking a joy.

  • Multi-purpose benefits—from food to beauty to Ayurveda.

  • A trustworthy brand with decades of expertise and transparency.

 


 

Conclusion

Choosing the right cooking oil is not just about taste—it’s about health, tradition, and trust. With Fresh and Crush cold-pressed oils, you’re not just buying oil; you’re bringing home purity, authenticity, and wellness. Whether for your kitchen, your skincare routine, or your family’s overall health, Fresh and Crush ensures you make the healthiest choice every time.

👉 Explore the full range of Fresh and Crush marachekku oils in Chennai today. Order online or visit one of our Chennai stores to experience purity you can trust.

 

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